Website is one of the representatives of the corporate image, the method for enterprises to put information out to the public outside. Recognizing the importance of this from an early age, many business owners poured tens, hundreds of millions to design and maintain a website for unique, eye-catching, but nevertheless, the fact that many sites do not generate high traffic and do not attract customers.
Thus, most businesses have websites but are not always successful website. Is there something less precise on this site? Many experts researching the web features gave the answer: Design plays an important role in determining the success or failure of the website.
Imagine then, you set foot on one page A need to search by a certain X problem. However, Page A bad design, not related to the content, there is no customer support position, causing inconvenience and embarrassment for the persons they want to leave the page. What will happen?
Must have, now will really lose a potential customer base and long term. To avoid this, experts in web design launched 5 features that your website is indispensable in this age of online marketing today. 1. Designed to adapt and to clear the main menu bar
Readers who visit your website can come from many different countries and using the computer, various equipment. With the preloaded features adaptive design (Responsive design), your website will automatically adjust to fit the reader device is being used.
For example, the PDA (digital devices portable), tablet PCs and mobile phones, the web is designed to adapt automatically adjust the size of one or two-column interface for standalone vision Illustration more convenient. After accessing the site, customers can easily find the tabs, links and buttons.
With adaptive design, website layout should have a clear, succinct, how the viewer's eye will automatically navigate to look at product images, buttons buying or shopping cart. Amazon and E-bay is the typical example of how this design. The auto resize their pages and highlight the button or shopping cart and payment, making even the first guest access is also easily visible.
2. Ensure element keyword optimization search (SEO)
Search engine optimization is a crucial element to ensure the right of the target customers will have access to your website when they search for a tag. The combination of an article or correct keywords and will help increase traffic. Web design companies sometimes also provide content or keywords that many people are interested, help you increase your business value.
3. Interaction with customers
People who visit your website are often interested in the product or certain features provided by the website. The result is that they will have simple questions or inquiries, ... Therefore, you should prepare readers can share proposals to questions and find answers.
The information box for customers; FQA section (FAQ); allowing free electronic download, to copy word, pdf explaining the product; online chat tool; tools remote inquiry by telephone, online video, online training, webinar or newsletter (newsletter) each week, ... will serve as the customer needed to understand more about the product, service, business you now.
You can also set up a dedicated forum for readers based on their website and made a list of e-mail to send information, coupons, promotional or sample products, ... for guests.
A website created to interact with a website customers will make people feel the communication, respect, and of course, the opportunity to make people return will be higher.
4. Integration of social media
Nowadays people use social media to interact with customers, build brands and increase business value. So why on my website, you do not make use of this medium?
Please attach all the social network accounts, accounts blogs, ... the company on the web. Readers may recognize, contact and become a fan with the company through these accounts. In addition, given the Like button, Share, E-mail, ... on each article, news, product images, ... Readers can access your interface across all social media dirty.
This is very important because it will help boost SEO, improved visibility of content and products online, even, push traffic (traffic) and ranking (ranking) for the website.
5. Confidentiality of customer information
There is a secure website and reliably is extremely necessary when you sell products or simply promote your webiste. The form of encryption such as SSL, VeriSign Trust E, Entrust, GeoTrust, ... is the ideal way to protect your website and prevent hacker intrusion brand image sabotage or theft of customer data.
Above is the small share of these features can not be ignored by a website. However, despite all elements integrated on the website still needed to ensure the simple. A well-designed website with simple, really will cause to be effective when customers visit and help increase customer traffic.
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- Google history and SEO
- → Basic SEO Technique To Top Google Basic SEO Technique to Top Perhaps the difficulties of those who start doing SEO is where to start, find out how, where and where the results are. Perhaps that is also the questions commonly asked about the problems began to find out, In the past with such questions, it took a lot of time and there are also time spent is We are not moving in the right direction, since we are not going in the right direction leading to a website dropping, and it takes a lot of work, so ...
- → Effective website SEO Consultant Worldwide, the term SEO and SEO services for a long time appeared to have the appearance of the search engines like Google, Bing, Yahoo ... In Vietnam, this term appears only in recent years, but has quickly asserted its advantages in Vietnam "village" technology. As of Internet users on the increase leading to the outbreak of the number of websites in the world, need to seek information through search engines has increased and gradually become a daily essential ...
- → Checking the website ranking on Google When looking for keywords on Google and you see their website rankings have different, try one of the following methods to determine the final ranking results: 1. Use an anonymous browser: To use checking your keywords ranking carried out simply as follows: - For Chorme: After opening up the browser, press Ctrl + Shift + N and tested keyword rankings as usual. - For Firefox: You shall open up the browser and start pressing Ctrl + Shift + P and conduct a keyword ...
- → SEO Process 1. Keyword Analysis Based on the keyword analysis tools like Google Adwords, Google Suggest to select the appropriate keywords and the most effective. 2. Check the website Check web source code editing (if necessary), to update the content required for a given keyword. 3. Link Building Website promotion on other websites, social networks, blogs ... 4. Check, monitoring and evaluation. Check assess progress, the keyword rankings monthly or as needed.
- → Evaluation of a professional seo services like? Today, with strong development of IT and e-commerce activities ... leading to the development of online marketing services as an indispensable principle of the market economy online. As one of the important services of online marketing, SEO services development is considered very fast, robust and diverse than ever. SEO market is growing website design companies exploited by stronger: They not only provide customers with website design services on request, they ...
- → Google ads This is easy to understand how the work called SEO - Search Engine Optimization - Optimizing search engines. Currently, SEO - Search Engine Optimization is considered the best method to provide information of a website to the user, thereby turning them into your potential customers. Search engine optimization is a set of methods to improve the ranking of a website in the results pages of search engines and can be considered the most important part of online ...