Why is responsive website important?

With an increasing number of Internet users, businesses need to invest in developing responsive websites to improve user experience.

According to the latest report of Hootsuite and We Are Social, as of January 2019, Vietnam has more than 64 million Internet users across multiple device platforms (smartphone, tablet, laptop, ipad…) and this number has trend will continue to increase sharply in the coming years.

The variety of access devices will of course require different display mechanisms and website layouts. Therefore, responsive website design is really necessary for businesses and organizations that are using websites as a tool to promote and do business.

So what is a responsive website, how does it work and what benefits does it bring to websites? Let's find out with Viet SEO through the following article!

What is a responsive website?

Responsive web design (RWD) is simply understood as a style of website design so that the layout of the website has the ability to change and automatically respond to user behavior and the display environment. The environment here is the size of the browser, the size or orientation of the device.

RWD helps your website to have a compatible interface on all electronic devices. A beautiful website on a computer, but when viewed on a mobile phone, the layout is messy, the images and articles are not balanced, it cannot be called a responsive web.

Why is responsive website important

Why is responsive website important?

If you are thinking of taking your website to the next level, optimizing and designing responsive websites is one of the smartest and most effective methods. Not only playing an essential role in improving website quality, RWD also especially brings satisfaction and comfort to customers every time they visit the website.

Compatible with all devices

Responsive website ensures the quality of interface, images used and website layout will be compatible with all electronic devices accessing. This will help the website expand the customer base as well as ensure their satisfaction when accessing the website by any means of technology.

The compatibility of the website with all devices also helps to improve the image and promotion of the website, making more users know and visit the website, thereby helping the website to increase the rate of access and conversion.

Adjust the resolution

In addition to increasing the adaptability of the website and its presentation across devices, ensuring that the content is scaled correctly, a responsive website can also adjust the resolution of the website interface, especially the Selected quality images to make an impression on customers.

Some websites can only display clear images when accessed with a laptop. However, with a responsive website, the images used on the web will still be vivid and sharp whether you use a phone or a technology device with a modest screen.

Quality resolution not only helps your website create a good impression with customers, but also helps the products advertised by the website to increase sales.

Flexibility with image and content elements

Not stopping there, RWD also has the ability to help your website easily manage and edit the displayed content. As a result, the interface, style and design of the website will be of higher quality, making the user's reliability for the company and business greatly improved. A website that can perform well regardless of changes will provide users with a better and more consistent experience.

Website navigation (internal linking structure) is the links within the website that connect the pages together. The main purpose of navigation is to make it easier for users to find the information they need on a website.

Responsive website will make it easy for users to find the right links and instructions whether they are accessing it from a smartphone, tablet or computer. The clear and logical navigation of the website will help increase the chances of users converting, while improving the customer experience.

In the digital age, each user will own many devices for Internet access. To improve the user experience, it is essential to apply a responsive website to your page structure. Hopefully the tips that Viet SEO shared above can help you better understand responsive web design, thereby drawing out a specific plan to improve and develop your website to a new level.

Some important factors to keep in mind when designing a responsive website

Difference between Responsive and Adaptive

If only in terms of functionality, Responsive and Adaptive both aim to help websites display full content and functionality on devices with different screen sizes.

However, Responsive and Adaptive are actually two very different methods. You need to base on the content orientation to choose the right method.

Flow display

In mobile devices, the width of the display interface is much narrower compared to the computer screen. Along with that, users have the habit of surfing from top to bottom to read the content on the website. So when designing responsively for mobile devices, websites will often tend to push the content to the bottom to form a visible flow.

At that time, the designer must ensure that the display flow of the website will display the full content but still ensure the aesthetics, helping to bring the best experience to the user. Especially swiping on mobile, it is not advisable to display too many links and buttons on the interface, making it easy for users to click by mistake.


Breakpoints in responsive design help the device determine the limit points when displaying content. For example, when viewed on a desktop interface, the content is divided into three different columns, but on a phone, because there is a breakpoint in the first column of content, you will only see the content of that column, two the remaining columns will be split down shown below. That is, if on desktop, it will display 3 columns, but on mobile, it will be cut into 3 lines.

The placement of breakpoints needs careful consideration because they can make your site look messy on different devices. Similar to how you randomly break lines can cause content to be confused, the semantics of sentences are not seamless.

Max and Min . values

The body of content – including text, images or any other information storage format – often has a heterogeneous size. This causes some pieces of content to display just enough on the interface, while others are overflowing, exceeding the width of the device, also known as content overflow.

Then, the Max/Min values will help the designer to limit the position and display space of these content on the website by device (specifically according to the screen size) to help the content display to be optimized. more advantageous.

Design Mobile-first or Desktop-first

Desktop-first: Design the website interface to be compatible with the computer interface, then adjust and shrink the content to fit the tablet interface, and finally the phone.

Mobile-first: Design the website interface according to the phone screen ratio, then arrange, arrange and adjust the size of the content to suit tablets, finally computers and other devices. have a large screen size.   

Mobile-first will often be the most convenient, effective and suitable method for the popularity of smartphones. Most websites today are designed in a mobile-first trend because the number of mobile devices today is too large, including many different screen sizes as well as the popularity of smartphones, making developers have to give preference to this interface.

Then comes the desktop interface. Saying that does not mean that you ignore the computer version, because the desktop interface is also very important and needs to be optimized, depending on the characteristics of the website and the intentions of the web developer that can change and should be changed. which interface to prioritize first.

Steps to design a standard responsive website

Here are the basic steps for you to design a standard responsive website, you can refer to to check if your website is installed responsive or not when hiring a web developer.

Step 1: Declare the Meta viewport tag of the website

Meta viewport is a must for responsive designs of websites. This type of tag is used to set up the corresponding display of screen sizes for browsers on different devices. You can choose different values for the Meta viewport tag depending on the characteristics and design needs.

To know if your website is installed responsive, you can check by going to the website, press Ctrl + U to viewsource of the website, then press Ctrl + F to search for the keyword viewport (viewport meta tag). to check if web is installed or not?

Step 2: Write CSS for each device interface

After declaring the viewport tag, you will proceed to write the corresponding CSS according to the proportions of different types of devices. The optimal display on how many devices depends on your web developer.

However, not all devices are optimized, because that takes a lot of time, so often website design companies only code CSS for some popular devices, common screen sizes, not code for them. individual devices, so some devices with special screen sizes may not be optimal.

Depending on the programmer's experience, the CSS source code to optimize Responsive will be different, professional web companies will optimize the code better, limit redundant code, ensure clean code, and affordable services. usually cheap

Step 3: Check if responsive is standard?

After completing the entire Responsive optimization of the website, you should proceed to test the entire interface on different types of devices. In addition to the rather manual method of scaling the browser, or directly using different types of devices to try, you can find a few online responsive testing tools.

When you are handed over your website, test your site on multiple devices, double-checking every single page of desktop and mobile interfaces.

Because a responsive website is optimizing the display interface for each page, each category, it is not enough to just check the homepage, you need to use many devices with different screen sizes, different operating systems and access to the website. Access the operation on each page to ensure the entire website is optimized.

Standard responsive website design in Vietnam SEO

Website design process

Viet SEO's website design process ensures the participation and participation of each department and, most importantly, always has suggestions and evaluations from customers to create the most effective and quality products, the purpose In the end, it is still to bring a website that satisfies the most customers.

Viet SEO receives design requests and detailed quotes for customers (hosting - domain costs, design costs, advanced features costs, ...)

  • Consulting and exchanging details about contracts with customers. Closing.
  • Make interface design on PSD, Ai files and send customers for feedback
  • Edit the interface as required.
  • Design the website interface with a demo version for customers to see and compare with the design.
  • Programming your own features (if any)
  • Responsive optimization for the front end.
  • Guide to using the website, SEO consulting for the website
  • Handing over the project to the customer.

Professional and dedicated staff

Taking customer satisfaction as the goal, Viet SEO's staff always show their meticulousness, professionalism and dedication in each stage of project implementation.

Therefore, customers will always receive quality advice and suggestions, helping to increase efficiency in website design. At the same time, your website is also made up of unique and beautiful interface designs with diverse features, applying the latest and most effective programming technologies.

Executing the project on schedule

Thanks to a methodical design process, a clear project schedule, and full assignment of relevant departments, Viet SEO ensures the completion of projects on schedule. Therefore, customers can rest assured to use website design services at Viet SEO without worrying about the completion time as well as the time to put the website into operation.

Viet SEO will not, because of speeding up the delivery time, affect the quality and effectiveness of the website.

Competitive price

Website designed in Viet SEO owns many outstanding advantages but extremely competitive price in the market. With many design service packages at different cost levels, Viet SEO can meet the needs of all customer groups.

What can Viet SEO do for customers?

Standard responsive on all devices

Responsive web design is a prominent trend of the web design in Vietnam field in recent times, when the use of mobile phones to surf the web is becoming more and more popular.

Understanding this need, Viet SEO always puts responsive design as one of the most basic standards when programming web. Your features will be optimally designed from the start, ensuring good visibility on any device including phones, tablets or mainstream computers.

Standard SEO code for website

Besides Responsive for the website, Viet SEO is always interested in the value that the web can bring to customers, so the standard SEO factor is always our concern. With more than 10 years of web experience and more than 5 years of implementing SEO services for customers, Viet SEO understands what a standard SEO web structure is.

Management guide and SEO solution consulting

Viet SEO is a professional company, we not only hand over the web but also provide detailed and complete instructions to customers on how to manage and operate the website effectively, consulting SEO website solutions for customers who want. to the top quickly.

The benefits that Viet SEO's products bring will certainly far exceed the initial cost you spend to design and program a website for your company or business. Viet SEO is confident not only can do but also do well all your requirements.

Tags: SEO standard website design