Key Considerations and How to Choose a Professional SEO Company

Finding a reputable SEO company can be challenging if you lack a solid understanding of search engine optimization (SEO). In the SEO industry, alongside trustworthy experts, there are also many low-quality providers and even scams. Therefore, conducting a thorough evaluation before selecting an SEO partner is crucial.

Important Questions to Ask When Hiring an SEO Company

Below is a list of essential questions to help you evaluate a Vietnam SEO company before partnering with them. You don’t need to ask all of them, but pay special attention to questions 1, 3, 4, and 7.

1. What is the company's track record and reputation?

• Check customer reviews on Google Business, Facebook, Yelp, etc.
• Read both positive and negative reviews to get a well-rounded perspective.
• Avoid choosing a company solely based on directory rankings, as many of these lists are paid placements.

2. What is their SEO process?

• Ask about each step in their SEO strategy: website audit, keyword research, technical optimization, etc.
• Ensure their SEO methods are transparent and professional.

3. What SEO results can you expect?

• SEO is a long-term strategy, typically taking 3–6 months to show results.
• Beware of promises like "#1 on Google in one week," as these are often signs of black-hat SEO tactics.

4. Have they had any successful projects in the past?

• Request case studies of previous SEO campaigns.
• Check whether these results are realistic and sustainable or just cherry-picked successes.

5. Do they provide transparency in their SEO process?

• A professional SEO company will offer clear reports and regular updates.
• Ask if you’ll have access to tools like Google Analytics and Google Search Console to track progress.

6. How do they report SEO results?

• Request a sample report to understand their reporting style.
• See if they track key metrics such as traffic growth, keyword rankings, and backlinks.

7. What are the time and resource commitments?

• Some SEO companies require significant client involvement (e.g., 10 hours/week), while others need minimal input (e.g., 2 hours/month).
• Make sure their requirements align with your business capacity.

8. Have they worked on successful SEO projects before?

• Ask for proof of organic traffic growth from past projects.
• Verify results directly on Google if possible.

9. What is their SEO industry experience?

• SEO is constantly evolving, so you need experts who stay updated with Google’s algorithm changes.
• Ask about their years of experience and their most notable projects.

10. What do their current clients say about them?

• If possible, reach out to previous clients for feedback.
• Since SEO is a long-term process, past clients’ reviews can offer valuable insights into service quality.

11. What is their link-building strategy?

• Backlink quality and quantity are crucial for SEO success.
• Avoid companies that use black-hat techniques like buying links or Private Blog Networks (PBNs).
• Ask how they identify and vet websites for link-building opportunities.

12. How has SEO changed recently?

• A reliable SEO company should be aware of major Google algorithm updates.
• Ask how they have adapted their strategies to recent changes.

Final Thoughts

SEO is essential for business growth, driving traffic and attracting potential customers. By using this list of questions, you’ll be well-equipped to evaluate and choose the right SEO company for your needs.

Still unsure? Contact Việt SEO today for expert advice. We are a professional SEO agency with years of experience, committed to delivering high-quality, effective services.

👉 Get a free consultation now!